Travel Guide: Positano

There’s a reason the most stylish stars are always flocking to Positano: the coastal Italian town has the incomparable views, the fantastic food, and the romantic feels that vacation dreams are made of. If you’re in search of a summer getaway, look no further. We know how fun it can be to get a jump start on planning your next trip, so we’ve gone ahead and cherry picked some of the absolute best places to lay your head (on a positively luxurious pillow, of course), eat your weight in pasta, and spend your cash if you happen to head here. Read on to see all the must stop spots.

Where To Stay

Le Sireneuse

The A-list set loves to stay at scenic 5-star hotel, Le Sireneuse, which overlooks the islands of the Sirens (for which the place is named). Here you’ll find all the trappings of a quintessential vacation in Positano: brightly colored tiles, fresh seafood dishes from the in-house eatery La Sponda, bougainvillea-covered patios, and a rooftop bar that’s perfect for sipping Aperol Spritzes at sunset.

If the aforementioned hotel is the epitome of the Italian experience, think of this boutique guesthouse link Casa Buonocore as a more private and modern (but equally dreamy) counterpart. The refurbished 6-room villa offers eco-friendly amenities and impeccably elegant decor all enveloped in the scent of orange blossoms from the trees surrounding it.

What To Do

IUPS

Grotto dello Smeraldo is located within a cave along the bay of Conca dei Marini and is named for its surreally emerald-hued water. Take a guided ferry tour or rent a raft to explore the lagoon and the equally magical rock formations.

Marina Grande Beach is the area’s largest and most popular. From here take a boat trip to nearby Punta Campanella —where you can go for a memorable nature walk —or just lay back, soak up the sun, and keep a lookout for the many celebrities that frequent here.

Where To Eat

@chezblackpositano

For those craving fresh seafood dishes like octopus carpaccio or spaghetti with sea urchin, housemade pasta, and margherita pizza (which comes in the shape of a heart!) iconic eatery Chez Black will hit the spot. Just ask native Italian Chiara Ferragni, who frequently dines here.

If nibbling on fried ricotta-stuffed zucchini blossoms and handmade raviolo in the middle of a library, surrounded by centuries-old oil paintings from floor to ceiling sounds like your idea dining experience, you’ll want to make dinner plans at Ristorante Max, a unique, eclectic eatery that triples as a wine bar and gallery. It’s worth noting the patio here is also a fantastic place to sip your Prosecco if the dining room is all filled up.

Where to Shop

D'Anna

If it’s high-end designers you’re in search of, a stop at luxe boutique D’Anna should be on your to-do list. Besides a handful of established Italian labels, you can find pieces by the likes of Kenzo, Issey Miyake, and Tod’s.

Custom handmade sandals in just ten minutes? That’s the promise made by Safari, an insider secret shop that’s been cobbling away for over 60 years. And since the footwear style is a staple when vacationing on the Amalfi Coast, you’ll definitely want to pick upa pair here.

What To Pack

Lily Embroidered Midi Dress

Rachel Zoe Collection

$495

Shop Now

Cat-Eye Sunglasses In Acetate With Metal Details

Dolce & Gabbana

$375

Shop Now

Positano Travel Towel

Box of Style

$100

Shop Now

Nudestix Lipcolor Set

Box of Style Add Ons

$13.99

Shop Now

Head here for more styling tips, travel guides and trend reports.